Let me start by asking how is your business going. For those planning to start, what are the steps you have taken?
How far have you gone with your business plan? Your growth plans? And startup plans? Note I have an economy coming up that will help you get this done in simple ways, as simple as ABC. I’ve penned down how I started and I am sharing it all with you in the books. Watch out.
Today, we’re talking about choosing a name for the business. For existing business owners, you may want to take a second look at your business name.
Does it need adjustment? Is it just okay the way it is for now? Don’t put yourself under unnecessary pressure if you are not yet sure. Take your time.
It’s a common thing to see business owners combine their names into acronyms to make a business name, or put the names in the family together to form another name. This is a good idea as long as it sounds good and not too long, difficult to spell and pronounce.
The name you will choose for your business is the name you want to be called. Don’t rush to select.
Consider how far you want the business to go. What is the vision? The end goal.
Your business name is unique, and your clients must be happy to relate with it.
If you choose a name that doesn’t relate to your business, people may get a wrong interpretation of what you represent.
Search for keywords in your industry. And work around it. I’ve seen people use beauty lingo in the fashion industry. It may sound okay, but the first impression customers get may mislead.
Let’s take an example
These 2 names belong to a fashion house. To the best of my knowledge, the first name sounds like a makeup business or a hair/ beauty business.
The second name is simple and general, could fit anything. This is an idea of how your name can mislead your audience.
Don’t choose names because you heard someone using it. Sometimes in the spirit of competition, I’ve seen business owners coin name close to what another person is using. It could be out of admiration. If you find yourself on this seat, try to be unique. It’s part of what you want to do.
Copying makes you lazy intellectually, if you don’t task your creativity, it won’t task itself. Carve out a niche for yourself with your business name.
For global brands, products or services- consider your foreign clients too. Simplicity does it.
Your business name will keep being on people’s lips. Don’t take it with fingertips.
Another issue is religion – for those who get over religious with business names. Its okay, it is a personal choice. But ask yourself, is your service, product or brand for some kind of religion only?
If not, you are already creating a demarcation which will affect the business growth.
Take a short time and review your business name.
Search for industry keywords.
Search for keywords in other languages, some languages have beautiful interpretations that are so easy to pronounce, spell and they sure sound exquisite.
As fun as sewing is, we all know when the frustration sets in…
• Thread cutting
• fabric puckering
And so on……
What could be the cause?
At the fashion college – Ibadancity Fashion College- we had an instructor who was nicknamed “Mr Change your needle ” he would tell anyone who came to ask him to fix their sewing machines if they had changed the needle.
He understood that many problems come from using a wrong needle to sew, and this leads to other small issues.
No matter how beautiful or strong your sewing machine is, the needle can make it malfunction if any of the following happens.
● Using Dull Needles
How often do you change your needles?
If you are constant on your machine, try to use a new needle daily if possible. It’s not costly, so it’s a low maintenance issue. It saves you a lot of stress. Dull needles pucker the fabric and can cause real damages to soft fabrics like silk, chiffon, satin even some cotton fabrics.
Will keep hitting your machine and making strange sounds. The danger of this is it can cause damages to the sewing machine plates.
Wrong Size and Wrong type of needle
We have different brands and these brands may have the same sizes, the fineness of the sizes differ. A size 16 violin (brand) is different from a size 16 butterfly or orange brand etc. It’s safe to have different brands and sizes in your haberdashery.
If you’re not using industrial sewing machine, HA type is most suitable, although you can settle for DB, DP is also common In the market but the problem of DP is its too strong for some machines and fabrics.
Know Your Tools – it makes your work easier and smoother.
We are not all in the sewing business for money. Right? Some of us are here only to learn how to make clothes for ourselves, our family and make the necessary amendments when needed without having to go look for a tailor.
If you’re in a country where getting tailor isn’t as easy as it is in other countries, most especially developed countries. You don’t like the idea of booking appointments, or the nature of your work doesn’t give the time, how can you blend this in?
Knowing how to take your measurements by yourself saves you a lot of stress.
Either when sewing or when you have to send your measurements to your tailors or choosing clothes online / in a store.
This video is as simple as ABC.
The guide is easy and you will see its really not a big deal getting a hang of it.
Before you watch. Have you followed my social media handles? Kindly do. And turn notifications on so you can get first hand notice when new posts come up.
Don’t forget to Click subscribe on the YouTube channel
Everyone is up on their list for the new year, how to make more sales, develop their businesses better, have overall growth.
But, we all know it doesn’t happen easily as envisaged, especially when the surrounding circumstances are not in your power to control.
As a small business owner, you get yo face lots of challenges. You need to constantly keep your eyes out for improvements, if you do not want to be shaken out of the market.
If 100 people start a small business today, 80 makes it to the first year, the 20 will drop out on the way due to different factors. 50 or less will make first 5 years, and the journey goes on….
Invest quality and significant time now to ensure your business will not just stand out from the pack but also stand the test of time.
Find out more ways to do whatever you are doing presently. Don’t do it the same way all the time. There are stages, especially if you are at the peak of the business or market, to avoid a drop, re-PEAK. Find out more exciting things you can introduce to make it entice more people.
Be sure you are providing your customers with products or services that will keep them coming and bringing in referrals.
wishing you more wins and more success records in the new decade.
IBADANCITY FASHION COLLEGE is the Leading FASHION COLLEGE in Oyo State. We offer entrepreneurship and all fashion courses. We are a National Certified and Accredited EDI by the Central Bank of Nigeria CBN. We are affiliated to major foreign schools assisting you in pursuing your dreams. Register today and enjoy many benefits we have to offer you.
Address – behind ibedc office Ring road ibadan Follow the road beside FOODCO RING ROAD IBADAN.
For every closure in your garment there is an opening. Ironically, the same principle applies to life. But today we are focusing on sewing.
How many types of closure and openings can you handle. At least, these few ones here, you should be able to handle them as a fashion student or fashion designer.
What Are Openings And Closures?
Openings and closures are the spaces you leave on garments made to allow for wearing and removing. These openings are closes in different ways as you choose or as suits your design.
Let’s examine a few-
FACING – easy to handle and one of the basic opening techniques you learn and master as a fashion designer. It is sewn by cutting fabric of same shape around the neckline but shorter than the garment. It’s few inches long, and flipped inside or outside the garment as the design calls for.
This is made by a slit and sewing on fabric cuts to make the placket. Same or contrasting fabrics can be used to achieve this.
Hemmed openings is about the simplest, but one needs to be extra careful to avoid stretching the curves thereby giving excess. The fabric is folded in twice and sewn. As much as it appears simple, it can go wrong if care is not taken. This type is best used when working with sheer fabrics, delicate fabrics etc.
FALSE PLACKET- as the name suggests, it’s just a placement for fashion sake. It’s not exactly an opening, but sewn on the garment to give an appearance of one.
BIAS BOUND- using BIAS cut fabrics or bias tape / ribbons to finish the garment opening. It can be done inwards or outward. When sewing this, avoid stretching the bias fabric/ tape and the fabric. Stretching either of this will equally alter the size of the opening originally planned. And may cause gaping.
FLY OPENING -for zipper closures. It’s a layover kind of opening. Used mostly on trousers but not for trousers only, can be used in skirts, blouses, dresses, etc.
This openings are on the seam lines. Side, back, shoulder etc. Any type of zipper can be used. But the use of invisible zippers is common with this type of opening in menswear lately.
OVERLAPPED OPENINGS as seen in wraps or surplice designs, jackets, tops, and more. This can be used in a way it works with the design you are working on.
BACK OPENINGS- who doesn’t know a back opening? No one. Simply and can be used among side facing, bias bound, false placket, zippers on and on. When making garments won’t high front neckline and you want to avoid zippers, back opening can be used and closed with fasteners of your choice. – hook and eye, snaps, etc.
GATHERED/ DRAWSTRING – commonly seen in off shoulder maxi tops and dresses, or any other kind of garment. Here little excess are drawn together to make the opening firm. Also used in finishing skirts, trousers etc.
The art of sewing is a constant lesson. Don’t stop learning.
IBADANCITY FASHION COLLEGE
Ring road ibadan. Behind IBEDC office Ring road ibadan.
We all know building business is not as easy as it sounds or projected. By the time you dive in, you see a lot of hidden realities you haven’t faced before starting. And this is common to all businesses. So, you’re not alone.
The fear of a lot of new business start-ups is getting the first clients. How do I get my product or service known, how do I get more people on board?, how do I get my first major break ?, and so on….
And let’s face the truth here, it’s really not so easy to push one’s business, NOT because you’re an introvert,extroverts have the same issues too. It’s just a normal fear of “will I be accepted?
Today, I will be sharing few tips on how-to get the first clients, they are the foundations you need and later build on
1● Tell family and friends in a way that reflects your seriousness and professionalism. I’ve often heard people saying family and friends don’t make good customers. In other words, they can be the best constant client and your best referral people. It is how you tell them that determines how they see you, and believe you. You say it jokingly, the term it as a joke or just a side passion you want to pursue.
Imagine you just saying it casually and expecting them to patronize you? Did you give them your business card? Did you send them the social media handles of the new business? For them to share too?
A personal message to them would sound very official and make you look serious. Let them know why you’re going into the new business. How much it means to you.
You actually need to ask them to share your message. They may not be able to afford you, but they may have your clients around them. They will refer.
And remember to thank them for the little helps. It will make them do more.
To be continued…….
IBADANCITY FASHION COLLEGE
Your one stop college for fashion training and entrepreneurship
For admission/ enquiries- call 08081067070 (+234)
Facebook page- IBADANCITY FASHION COLLEGE
Location – BEHIND ibedc office Ring road ibadan. Follow the road beside FOODCO RING ROAD.
……. An all time Classic for the gents and ladies. It’s one fashion item that almost everyone has in their wardrobe.
Fashion statements can be made when you style your shirt well and make it unique. Your creative eye is reflected on the look and the styling as a fashion student or fashion designer. In Fashion designing, you have the freedom of styling your shirts and bringing in different innovations. One good attribute of a good designer is the ability to be able to change the look of each fabric and work it into a perfectly matching style. Each shirt fabric makes a statement. You must know what it’s saying and how to play it out.
Shirt for men can become a boring uniform if not well played out.
Knowing how to work on some areas of this garment brings it uniqueness out. Like the yoke, shoulder and sleeve, redefining these parts can really change the appearance of your entire outfit. A particular part of the front you can’t overlook is – the sleeve placket. It can be touched up and styled to create a classy effect or a color pop effect.
PARTS OF SHIRTS-
Collar: The neckline of the garment, often sewn as to fold or roll over. Comes in various shapes, depending on the face shape and occasion. You should know the various types and their classifications, this will help and make your design suitable for the occasion your client needs them for.
Yoke: That shaped piece of fabric below the neck and shoulders, from which the rest of the garment hangs. It can be split in two, called the “split-yoke.” Or overlapped. The overlapped yoke is easy to style and can come in lovely cut out designs.
Placket front: A standard shirt front or the cover for the sleeve slit, usually lapped left over right for men, and vice versa for women. Easier stated ‘ left side up for men and right side up for women’. “That’s the dressmaker’s rhyme at out college”
Fly front or Concealed front- A flap of material down one side f the front opening of a garment to conceal buttons.
Sleeve placket: A distinctive feature that is sewn on the sleeve; the opening of the sleeve fabric near the cuff.
Cuff: A fold or band serving as a trimming or finish for the bottom of a sleeve. Some cuff styles include French cuffs and barrel cuffs, Neapolitan, rounded, one button, 2-buttons, angle cuts etc…..
anatomy of the back
The back is not much of stress but as a designer you will want your client to make a cool statement even when they turn their backs. Don’t overdo the details, ensure it fits the fabric style and occasion. If the fabric is loud, take it easy on the detailing.
Back collar height: The part of the collar that is folded over
Yoke: As stated earlier.
Hang loop: A piece of fabric sewn into the yoke seam that allows the shirt to be hung at this point.
Side pleats: Single fabric folds at the other parts of the shirt back. Not so much in style again but doesn’t mean it can’t be played with. Especially when sewing for Plus Size, this comes in helpful.
Box pleat front: A double fabric fold, with the material folded under at each side at the back center of a shirt. Also can be a help out when making Plus Sized shirts.
Hem: The finished lower edge of the shirt body.
Tail: The part of a shirt below the waistline.
Play your collar around and get your clients always looking unique. We have different collars some are – classic; spread; Button Down; Club; Mandarin; Wing Tip; and lots more…..
Don’t just Sew. Know what you are sewing and get your designing skills up the ladder.
IBADANCITY FASHION COLLEGE OFFERS A MASTERCLASS FOR 4/6/8 WEEKS ON SHIRTMAKING. where you can sharpen your SHIRTMAKING skills and make some good numbers of different types and styles of both male and female shirts.
MASTERCLASSES COME IN REGULAR , EVENING AND WEEKEND CLASSES.
FOR MORE INFORMATION
IBADANCITY FASHION COLLEGE IS AT 4, IYALODE CRESCENT RING ROAD, behind IBEDC office. Take the tarred road opposite chicken republic/KFC ring road. It leads there.